Article 1 — Publisher identification
The Zerkado platform is published and operated by Novatis Agency SAS, a French simplified joint-stock company (société par actions simplifiée), registered with the Paris Trade and Companies Register under number 912 890 019 (RCS Paris 912 890 019), with its registered office at 34 avenue des Champs-Élysées, 75008 Paris, France. Zerkado is a brand of Novatis Agency SAS.
Company name: Novatis Agency SAS
Registration: RCS Paris 912 890 019 — SIRET 912 890 019 00017
EU VAT number: FR05912890019
Registered office: 34 avenue des Champs-Élysées, 75008 Paris, France
Operational office: 6 rue Jean Pierre Timbaud, 78180 Montigny-le-Bretonneux, France
Phone: +33 7 80 99 22 90
Contact email: [email protected]
Platform concerned: zerkado.com
Article 2 — Purpose
The purpose of these Terms is to define the conditions under which Novatis Agency SAS makes available to its users the Zerkado SaaS platform, a tool for analyzing and optimizing organic search performance (SEO) that includes artificial intelligence features. They apply to any plan subscription, to the use of free services (trial period), to the activation of a lifetime deal bought on a marketplace (Article 7) and to the purchase of add-ons, credit packs or additional features.
Any use of the platform implies full and complete acceptance of these Terms. Users acknowledge that they have read them and accept them without reservation when creating their account. They also apply to any user who activates a lifetime deal.
Zerkado is intended exclusively for professionals who use it for the purposes of their professional activity, under the conditions of Article 4.1.
Article 3 — Description of services
3.1 Services included in subscriptions
Zerkado offers a complete SEO analysis platform including, depending on the plan subscribed to: technical website audits, keyword analysis and tracking, backlink analysis, AI-assisted content optimization, web page crawling, SEO report generation, rank tracking in search engines, and access to a centralized analytics dashboard.
3.2 Subscription plans
Three subscription plans are offered: Starter, Pro and Agency. Each plan includes a set number of projects, tracked keywords, crawled pages, AI credits and users. Their prices and details are shown on the Pricing page; the applicable price is the one displayed on the day of subscription, and then on each renewal (Article 5).
3.3 Add-ons
Add-ons are available to increase the capacity of the current subscription: additional AI credits, additional projects, additional keywords, additional crawl pages, REST API access and white-label reports. Add-on prices are detailed on the Pricing page.
3.4 Free trial period
Zerkado offers a free trial period of 14 days, with no commitment and no credit card required. At the end of this period, users may choose to subscribe to a paid plan or stop using the service. If no subscription is taken out, the account is kept in read-only mode for 30 days (an email gives notice 7 days beforehand), after which its data is erased; an archive is kept for 6 months so that the account can be resumed.
3.5 AI credits
Some artificial intelligence actions consume AI credits. Every plan, like every lifetime deal, includes a monthly allowance of credits. This allowance restarts at each monthly anniversary date. It does not roll over: credits not used by the end of a month are not carried over to the following month.
Beyond the allowance, users may buy credit packs, paid in a single payment. The credits in a pack are valid for 12 months from purchase; credits not used by that date expire. Credits are deducted when an action is launched: first from the month's allowance, then from packs, starting with the one closest to expiry. Without available credits, the action is refused. A read-only account can use neither its allowance nor its packs.
When the payment for a pack is refunded, even partially, or disputed with the bank (stop payment, dispute or chargeback), the remaining credits of that pack are withdrawn. Actions already performed are not affected. If the dispute is resolved in favour of Novatis Agency SAS, the withdrawn credits are restored at the user's request.
AI credits are neither a currency nor a means of payment and have no monetary value. They cannot be assigned, transferred to another organization, exchanged for money or refunded, except where required by law, in particular when the right of withdrawal is exercised (Article 8).
Article 4 — Service reserved for professionals, account creation and access conditions
4.1 A service reserved for professionals
Zerkado is intended exclusively for professionals: companies, sole traders, independent workers and freelancers, agencies, consultants and associations, who use it for the purposes of their professional activity. It is not offered to consumers, that is to say natural persons acting for purposes outside their commercial, industrial, craft, liberal or agricultural activity, for example for a personal website or blog.
Any person who creates an account, subscribes to a plan, buys an add-on or a credit pack, or activates a lifetime deal declares that they are acting for the purposes of their professional activity, where applicable in the name and on behalf of the business or organization they represent and have authority to bind. This declaration is collected by means of a checkbox, together with acceptance of these Terms; its date and the version of the Terms accepted are kept.
A false declaration engages the liability of the person who made it. Where an account has manifestly been opened, or a deal subscribed, for personal purposes, Novatis Agency SAS may close that account. It first informs the user by email, stating the reason, and gives them at least 7 days to submit their observations and export their data. For a subscription paid to Novatis Agency SAS, the part of the price corresponding to the unused period is refunded. For a lifetime deal bought on a marketplace, any refund is handled by that marketplace under its policy (Article 7.3).
4.2 Account creation
Access to the services requires creating a user account. Users undertake to provide accurate, complete and up-to-date information when signing up. They are solely responsible for keeping their login credentials confidential and for any activity carried out under their account. If unauthorized use is suspected, users must inform Zerkado immediately at [email protected].
Users must be adult natural persons or duly represented legal entities. Use of the service is strictly prohibited for minors under 18 years of age.
Article 5 — Pricing and payment terms
5.1 Prices
Prices are stated in euros (€) excluding tax. Applicable VAT will be added at the time of billing in accordance with the legislation in force and the user's country of residence. Novatis Agency SAS reserves the right to change its prices at any time. Any price change will be communicated to users at least 30 days before it takes effect and will only apply from the next subscription renewal.
5.2 Billing and payment
Payments are processed by Stripe, a secure PCI DSS-certified payment provider. Accepted payment methods are credit and debit cards (Visa, Mastercard, American Express) and SEPA direct debit. Subscriptions are billed on a recurring basis, monthly or annually depending on the chosen cycle, from the subscription date. Credit packs are paid in a single payment (Article 3.5). A lifetime deal bought on a marketplace is paid to that marketplace, in a single payment, and gives rise to no recurring billing (Article 7). Invoices are available in the client area and sent by email.
5.3 Late payment
In the event of non-payment on the due date, Novatis Agency SAS reserves the right to suspend access to the services after a grace period of 10 days and the sending of a reminder by email. Late payment penalties may be applied in accordance with the legislation in force, at the legal interest rate plus 3 points. A fixed indemnity of €40 for collection costs may also be charged.
Article 6 — Term, renewal and termination
6.1 Subscription term
The subscription is taken out for a term of one month (monthly subscription) or one year (annual subscription), from the subscription date. The subscription renews automatically at the end of each period, unless terminated by the user before the renewal date. Lifetime deals are not subscriptions and do not renew: they are governed by Article 7.
6.2 Termination by the user
Users may cancel their subscription at any time from their client area. Cancellation takes effect at the end of the current subscription period. No pro rata refund will be made for the remaining period. Users keep access to the services until the end of the paid period. After that, the account remains viewable in read-only mode for 30 days; an email gives notice 7 days before it is archived. The data is then removed from the platform and kept in an archive for 3 years: it is returned to users who resume a subscription, and then destroyed.
6.3 Suspension and termination by Novatis Agency SAS
Novatis Agency SAS may suspend or terminate an account if the user breaches these Terms, in particular in the event of abusive use, circumvention of limits, fraud or unlawful activity. It then follows the procedure in Article 13: prior formal notice, except in an emergency or in case of fraud, and a measure proportionate to the breach. Non-payment is governed by Article 5.3. Termination is notified by email and states the reasons.
Article 7 — Lifetime deals (licenses)
7.1 Definition
A lifetime deal (or lifetime license) gives access to a Zerkado plan in return for a single payment, without a subscription. It is sold, in the form of codes or licenses, by partner marketplaces, in particular AppSumo. Access is granted for the lifetime of the Zerkado service, that is, for as long as the platform is operated by Novatis Agency SAS or by the entity that takes over its operation (Article 19). “Lifetime” refers neither to the life of the buyer nor to that of their business.
Each lifetime deal opens a tier of a lifetime plan. This tier carries limits (in particular the number of projects, tracked keywords, pages per crawl, users and AI credits per month) and features, as described on the marketplace's deal page at the time of purchase. The features of the lifetime deal follow those of its plan and benefit from its changes (Article 11). A feature or volume not included in that description, for example API access, is not part of the lifetime deal, even if it is offered with subscriptions.
A lifetime deal is not a subscription. It does not renew and gives rise to no recurring payment. Optional purchases, such as credit packs (Article 3.5), are paid separately.
7.2 Activating codes and licenses
A lifetime deal is activated from a Zerkado account, by the owner of the organization, that is, the user's workspace. A code or license can be activated only once and is attached to a single organization only. It is personal: it may not be assigned, resold, exchanged or transferred to another organization without the prior written consent of Novatis Agency SAS.
Codes can be stacked on the same organization, up to a limit of 3 codes. Each code added moves the organization up to the next tier. A code that would exceed this limit is refused and is not consumed. For a license bought on AppSumo, the tier is that of the license; a tier change made on AppSumo is applied to the organization. An organization's tier never exceeds tier 3.
A lifetime deal cannot be activated on an organization that still has a paid monthly or annual subscription in progress. Its activation ends any free trial in progress.
A code or license obtained fraudulently or unlawfully (theft, fraudulent means of payment, unauthorized resale or distribution), or whose price has been refunded, is deactivated. Novatis Agency SAS may also deactivate a code or license at the request of the marketplace that sold it, in particular in the event of a refund or fraud. Except for a refund requested by the user, Novatis Agency SAS informs the user of the deactivation by email and states the reason.
7.3 Refunds
Refunds of a lifetime deal are handled by the marketplace where it was bought, under that marketplace's refund policy (for AppSumo, AppSumo's policy). Novatis Agency SAS, which does not collect the price, does not itself refund a deal bought on a marketplace.
A refund, as reported by the marketplace, results in the deactivation of the license or code concerned. The organization's tier is recalculated with the licenses that remain active. If none remain, the account switches to read-only mode: the user can view and export their data but can no longer launch any new action, including with purchased credits. The data is kept, then archived and destroyed under the conditions of Article 6.2, the read-only period running from the deactivation.
Purchased credits remain attached to the organization until they expire. They become usable again if a paid plan or a lifetime deal is active on it again before that date. A new activation does not open a fresh allowance: the monthly allowance remains aligned with the date of the first activation.
7.4 AI credits and rank checks
A lifetime deal includes a monthly allowance of AI credits, renewed each month on the anniversary of the first activation. It follows the rules in Article 3.5: it does not roll over from one month to the next and, beyond it, the user may buy credit packs.
Rankings of the keywords tracked under a lifetime deal are checked automatically every 7 days. The user can launch manual updates within the daily limit of their tier.
7.5 Limits of a lifetime deal already paid for
Novatis Agency SAS does not unilaterally reduce the limits of a lifetime deal already paid for. By way of exception, a limit may be reduced where a third-party provider on which the feature depends imposes it (discontinuation, restriction or substantial change of its service or terms), or to comply with a legal or regulatory obligation. Novatis Agency SAS then informs the user in advance, within a reasonable time, and offers, where possible, an equivalent solution. Other changes to the service follow Article 11.
7.6 Discontinuation of the service
If Novatis Agency SAS decides to permanently cease operating the Zerkado platform without another entity taking over its operation, it will inform lifetime deal holders by email at least 90 days before the shutdown date, unless force majeure (Article 14) or a court decision prevents it. During this notice period, the user keeps access to the service. They can export their data from the platform and request a copy of their personal data (Article 10). The shutdown of the service ends the lifetime deal. Such a shutdown, announced under these conditions, gives no right to any compensation, subject to mandatory legal provisions.
Article 8 — Right of withdrawal
As the service is reserved for professionals (Article 4.1), users do not benefit from the right of withdrawal granted to consumers by the French Consumer Code: as a rule, this right does not apply to contracts concluded between professionals. A subscription, add-on or credit pack bought on zerkado.com therefore cannot be cancelled or refunded on this basis, subject to the following paragraph.
By way of exception, Article L.221-3 of the French Consumer Code extends this right to a professional employing no more than five employees, for an off-premises contract whose subject matter does not fall within the scope of their main activity. Where these conditions are met, that professional has a right of withdrawal of 14 days from the conclusion of the contract. They exercise it by email to [email protected], clearly stating their wish to withdraw. The refund is made no later than 14 days after receipt of the request, using the means of payment used for the purchase.
Novatis Agency SAS does not collect, when the order is placed, any express request for performance of the service before the end of this period. Where the right of withdrawal applies, the refund is therefore in full. The remaining credits of a pack refunded in this way are withdrawn (Article 3.5).
A lifetime deal bought on a marketplace is sold by that marketplace, which collects the price. Any cancellation or refund request is handled by that marketplace under its refund policy. If the user sends their request to Novatis Agency SAS, Novatis Agency SAS directs them to the marketplace concerned. The refund results in the deactivation of the license (Article 7.3).
Article 9 — Intellectual property
9.1 Rights of Novatis Agency SAS
All elements making up the Zerkado platform (source code, algorithms, user interface, design, trademarks, logos, texts, images, databases) are the exclusive property of Novatis Agency SAS or its licensors. Any reproduction, representation, modification, distribution or exploitation, in whole or in part, of these elements is strictly prohibited without the prior written consent of Novatis Agency SAS. A subscription, like a lifetime deal, only grants a personal, non-exclusive and non-transferable right to use the service for the term of the contract.
9.2 User rights
Users retain all intellectual property rights over the data, content and analyses they generate through the platform. Novatis Agency SAS claims no ownership of user data and undertakes not to use it for any purpose other than providing the service.
Article 10 — Personal data protection
Novatis Agency SAS undertakes to comply with the applicable regulations on personal data protection, in particular the General Data Protection Regulation (GDPR) and the French Data Protection Act (loi Informatique et Libertés). The terms of collection, processing and retention of personal data are detailed in our Privacy Policy.
Users have the right to access, rectify, erase, port, restrict and object to the processing of their personal data. These rights can be exercised by email at [email protected] or by post.
Article 11 — Availability, changes to the service and third-party providers
Novatis Agency SAS strives to keep the platform accessible 24 hours a day, 7 days a week, with an availability target of 99.5% on an annual basis. However, Novatis Agency SAS cannot be held liable for service interruptions resulting from scheduled maintenance (announced in advance whenever possible), unforeseen technical failures, failures of third-party providers (hosting, network, cloud services), force majeure, or user actions that compromise the operation of the service.
Novatis Agency SAS may change the service: add, modify, replace or remove features, for a valid reason (technical progress, security, change or constraint of a third-party provider, legal obligation). These changes involve no additional cost for the user. The removal of a major feature is announced by email or in the platform at least 30 days in advance, except in an emergency relating to security, a third-party provider's decision or a legal obligation. A subscriber who does not accept a change may terminate their subscription at any time, under the conditions of Article 6.2. The limits of lifetime deals are also governed by Article 7.5.
Part of the data provided by the platform (rankings, search volumes, backlinks, data from connected Google accounts, artificial intelligence results) comes from third-party providers, in particular Google, DataForSEO and artificial intelligence providers. Their accuracy, completeness, freshness and availability depend on these providers. Novatis Agency SAS does not guarantee that this data is complete or error-free. If a provider interrupts, limits or changes its service, the feature concerned may be suspended, limited or replaced, under the conditions of the previous paragraph and of Article 7.5.
Article 12 — Limitation of liability
The Zerkado platform provides analyses, recommendations and data for information purposes. The results provided by the SEO analysis tools and the suggestions of the artificial intelligence in no way constitute guarantees of organic search results. Users remain solely responsible for decisions made on the basis of the information provided by the platform. It is up to them to keep a copy of their important content, in particular by using the exports offered by the platform.
Novatis Agency SAS may be held liable only for direct and foreseeable damage resulting from a proven breach of its obligations. Its liability is limited, for all causes combined, to the higher of the following two amounts: the sums excluding tax paid by the user to Novatis Agency SAS during the 12 months preceding the event giving rise to liability; for a lifetime deal, the price excluding tax paid by the user for it. Indirect damage, such as loss of revenue, profit, customers, opportunity or reputation, is excluded.
These limitations do not apply in the event of gross negligence or wilful misconduct, personal injury, or where the law prohibits limiting or excluding liability.
Article 13 — Acceptable and fair use
Users undertake to use the platform in accordance with its intended purpose, fairly and in compliance with these Terms. In particular, it is prohibited: to create or use several accounts or organizations to circumvent the limits of a plan or a lifetime deal, or to chain free trials; to share the same access among more people than the number of users provided for; to delete and then recreate projects, or change their domain, in order to obtain new analyses or actions without paying for them or without them being counted; to resell, rent, sublicense or make access to the service available to third parties; to use scripts, bots or other automated means outside the features provided, or in a way that overloads the platform; to extract or collect the platform's data on a massive or systematic basis, in particular to resell it or feed a competing service; to use the service for unlawful or fraudulent purposes or purposes contrary to public order; to attempt to decompile, disassemble or reverse engineer the source code.
Use of the service on behalf of the user's own clients remains permitted, in particular producing reports, including white-label reports where the plan includes them, within the limits of that plan.
In the event of a breach, Novatis Agency SAS sends the user a formal notice by email. It describes the breach and gives at least 7 days to remedy it. Failing that, Novatis Agency SAS may take a measure proportionate to the breach: restriction of the feature concerned, suspension of all or part of the account, then, in the event of a serious or repeated breach, termination of the account or deactivation of the lifetime deal.
By way of exception, in an emergency (threat to the security or operation of the platform, harm to other users or to third parties) or in case of fraud, Novatis Agency SAS may suspend access without prior formal notice. It informs the user without delay and states the reasons. The user may submit their observations by email to [email protected].
During a suspension, the user can view and export their data, unless the security of the platform or the fraud prevents it. A measure taken for an established breach gives no right to any refund or compensation, subject to mandatory legal provisions.
Article 14 — Force majeure
Neither party shall be held liable for non-performance or delay in performing its contractual obligations resulting from a case of force majeure as defined by Article 1218 of the French Civil Code, including in particular natural disasters, wars, epidemics, strikes, internet network outages, cyberattacks of exceptional scale or government decisions.
Article 15 — Subcontracting and third-party providers
Novatis Agency SAS may use third-party providers to perform certain technical services (hosting, payment processing, artificial intelligence services, email delivery). These providers are bound by confidentiality and security obligations that comply with GDPR requirements. Users agree that their data may be processed by these subcontractors strictly for the purpose of providing the service.
Article 16 — Dispute resolution
In the event of a dispute, the user first sends a written complaint to Novatis Agency SAS at [email protected]. The parties seek an amicable solution before taking any legal action.
Failing an amicable solution, any dispute relating to these Terms, their interpretation, performance or termination falls within the exclusive jurisdiction of the courts of Paris, to the extent permitted by law, including in summary proceedings or where there are several defendants.
Article 17 — Governing law and language
These Terms, and the contracts they govern, are subject to French law, whatever the user's country of residence or establishment.
These Terms are drawn up in French. Their translations are provided for information. In the event of any discrepancy between the French version and a translation, the French version prevails.
Article 18 — Changes to the Terms
Novatis Agency SAS may change these Terms for a valid reason: changes in the law or case law, changes to the service or its providers, security, prevention of abuse. Changes will be notified to users by email or by a notification in the platform interface at least 30 days before they take effect. Continued use of the service after the changes take effect constitutes acceptance of the new Terms. In case of disagreement, users may cancel their subscription before the date on which the new terms take effect.
A change to the Terms cannot, by itself, reduce the limits or rights attached to a lifetime deal already activated, other than in the cases provided for in Article 7.5. A lifetime deal holder who refuses the new Terms may stop using the service and request the deletion of their account.
Article 19 — General provisions
If any provision of these Terms is declared void or unenforceable by a competent court, the other provisions shall remain in full force and effect. The fact that Novatis Agency SAS does not exercise a right provided for in these Terms does not constitute a waiver of that right. These Terms constitute the entire agreement between the parties regarding their subject matter and supersede any prior agreement.
For a lifetime deal, the description published by the marketplace at the time of purchase (tier, limits and features) supplements these Terms and prevails on those points only in the event of a conflict. The marketplace's terms govern the sale concluded between the user and the marketplace; these Terms govern access to and use of the service.
Novatis Agency SAS may transfer the contract to any entity that takes over the operation of the Zerkado platform, provided that the transfer does not reduce the user's rights. The user is informed by email.